This stamp is in front of the City Pulse office, which was built (presumably as a residence) in 1904. The newspaper moved in around 2011. Prior to that they had been located a little way east, in the small brick storefront on Michigan Avenue across Clemens from the Speedway station. (That spot later became the original location of Strange Matter Café.)
There is a bare pole out from that must have held a sign for a previous business, though I don’t know which one, since it’s been empty as long as I remember. The earliest business I can find at the address was the Sargeant Music Studio, presided over by Mrs. Robert Sargeant, which was there at least through the years of 1951 to 1961. I can’t seem to turn up anything in the 1970s, but then in 1981 it becomes the Gnome Sweet Shop, offering candy-making supplies and lessons. According to the April 16, 1984, Lansing State Journal, the shop was owned by a former Rockette named Carol Emerson. There are hints of trouble in the short piece, as she talks about needing to move to a new and ideally larger location. I can’t find any references to the Gnome Sweet Shop after this article. The next thing I can find is that it was the campaign headquarters for Virg Bernero’s 2010 gubernatorial campaign. Interestingly, the sales history in the city parcel records show a quit claim from the estate of Robert Sargeant in 2006, suggesting the Sargeants held onto the property after the studio was no longer a going concern.
The article on the Gnome Sweet Shop describes the building as yellow. A photograph dated 2001 in the city’s records show it blue, and derelict looking. It is currently a dull grayish color.